From Miles to Moments: Air Miles President Shawn Stewart on Reinventing Loyalty for Canadians

In an age of abundant choice and competition, brand loyalty is more challenging to capture and sustain than ever. With consumers increasingly expecting both tangible value and emotional connection, Air Miles’ President, Shawn Stewart, offers a fresh perspective on the enduring concept of loyalty. Under his leadership, Air Miles has shifted its focus beyond traditional […]

Introducing the Barrel Hunter Club: Where Luxury Meets Discovery

Barrel Hunter group photo

This holiday season, why not gift the extraordinary to yourself, or the person who has everything on your list with a membership to the exclusive Barrel Hunter Club.  Designed for those who appreciate exquisite wine, spirits, and culinary adventures, Barrel Hunter Club is a Canadian community for modern epicureans.   Catering to a sophisticated clientele, the […]

Bertani Wines: Guardians of Amarone’s Rich Heritage and Future

“Since you love Italian red wines, have you tried Amarone?”   Amarone della Valpolicella is a prestigious Italian wine crafted using the ancient technique of air-drying grapes. Its name, translating to ‘Great Bitter’ in Italian, distinguishes it from the sweeter Recioto of the same region. Produced mainly from Corvina, Corvinone, and Rondinella grapes in Valpolicella […]

How George Springer Prepares for the Season

George Springer wearing a blue t-shirt, smiling and holding a pronamel toothpaste package.

George Springer has done it all in his career as an MLB player—from winning a World Series in 2017 to being a four-time League All-Star and a two-time Silver Slugger Award. But away from the spotlight, heading into his 11th season as a pro, Springer is more focused than ever on keeping himself in game-ready […]

Alysha Newman is Going for Gold in Paris 2024

Alysha Newman lying on a shag rug with her legs up on an ottoman. She is wearing a canvas trench dress and looking into the camera.

As Alysha Newman sets her sights on the Paris 2024 Olympics later this summer, she’s not just aiming high; she’s re-envisioning what excellence means to her.   The Canadian pole vaulter, renowned for her dynamic performances and record-breaking feats, has consistently raised the bar for herself and contemporaries, alike. In many ways, her journey to […]

Budweiser Reveals Its Plans For BBQ Insurance

A man working for Budweiser BBQ Insurance

Grill without fear this summer. Budweiser’s foray into the insurance market will ensure your barbecue plans are covered. When the King of Beers announced its plans to enter a new and seemingly random vertical last week, many people were questioning the move. A beer brand in insurance? Now, the company is clearing up exactly what […]