[vc_row][vc_column][vc_column_text]Following the recent legalization of single-game sports betting in Ontario, a flurry of brands began jostling for position in a rapidly growing market.
But one new Ontario-based company is setting itself apart from the rest.
NorthStar Gaming is doing so by offering consumers a truly unique, content-driven experience with its all-new online casino and sportsbook, NorthStar Bets. With access to hundreds of popular online casino games, including live dealer blackjack, roulette, baccarat, and a variety of cumulative jackpot virtual slot machines, gaming enthusiasts, and sports fans can enjoy engaging and comprehensive gameplay using leading technology.
Not only does NorthStar provide Ontarians with a premium gaming platform, but users also have access to exclusive sports commentary and insights from a talented content team filled with industry insiders. Veteran Canadian sportscaster Rod Black and NHL insider Chris Johnston headline the content team as brand ambassadors and commentators. Alongside the larger content team at NorthStar, both Black and Johnston are dedicated to bringing real-time industry news and relevant sports analysis to users. Leaning into the larger content team, NorthStar offers a distinct advantage to the space with its lineup of sports media experts and insiders.
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Beyond its captivating content and sports insights, the made-in-Ontario platform is championing a new era of iGaming by ensuring players’ entertainment dollars stay in the province. According to recent research findings from Deloitte, experts predict Canada’s sports betting and gambling industry could see an upward growth of more than $27 billion after five years of legal-market wagering.
“We have seen the success of single-sports betting in other regulated jurisdictions, and we’re excited to bring the experience to Ontarians by providing a premium and insights-driven experience on the NorthStar Bets platform,” said Michael Moskowitz, CEO and a founding partner of NorthStar Gaming.
Not only does NorthStar’s emergence offer economic benefits across the province, but the company is also transforming the sports-betting landscape by creating new jobs, bringing growth to the economy, and generating new tax revenue.
With its long history and deep local roots, nobody knows Ontario like the Toronto Star. That’s why NorthStar has entered into an agreement with Torstar Corporation that provides readers of The Star access to NorthStar content. As a result of this agreement and other media partnerships, NorthStar is poised to become a convergence leader in the intersection of sports media and sports wagering.
“The NorthStar platform was designed by Ontarians and built for the local market and sports fans across the province. We take great pride in providing Ontarians with a hyperlocal gaming experience. Our hope is to generate a sense of excitement and ignite camaraderie for our home teams as gaming enthusiasts explore our platform and engage with our exclusive content,” added Moskowitz.
As the iGaming industry continues to grow in popularity, NorthStar is committed to offering Ontarians a localized and immersive gaming platform, while also contributing to economic growth in the province, something which will guarantee the company is a pillar in the country’s gaming industry for years to come.
To access NorthStar’s all-new online casino and sportsbook, sports fans and gaming enthusiasts can register by visiting www.northstarbets.ca.
Users must reside in Ontario and be 19 years of age or older. NorthStar Gaming is a licensed and registered online gaming operator by the Alcohol and Gaming Commission of Ontario (AGCO).
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