As the Year of the Snake approaches, Maison Hennessy and Shuting Qiu have unveiled a bold new chapter in their shared story of heritage and reinvention. The limited-edition Hennessy VSOP carafe, part of the “Reimagination” collection, is not just a bottle of fine cognac—it’s a statement piece that celebrates transformation, renewal, and the dynamic energy of Lunar New Year.
For this collaboration, Shuting Qiu brings her fashion-forward sensibilities to Hennessy’s timeless silhouette. The VSOP carafe bursts with vibrant red floral motifs, abstract snake scales, and playful Hawaiian-inspired elements. These intricate details symbolize the snake’s ability to shed its past and embrace fresh beginnings—a theme perfectly aligned with the start of a new lunar year.
Drawing from the jacquard fabrics, brocade, and embroidery of her hometown, Hangzhou, Qiu has seamlessly woven cultural heritage into a modern design that radiates youthful energy and optimism.
The tactile quality of the bottle is just as impressive. With a texture reminiscent of Qiu’s signature use of sequins and glitter in her fashion creations, the embossed patterns on the gift box create a luxurious experience that extends beyond visual appeal. The interplay of tradition and modernity is reflected in every detail, from the snake’s fluid movement symbolizing the Charente River in Cognac to the vivid, layered designs that feel at home on both the bar cart and the Lunar New Year banquet table.
Hennessy VSOP has long been a symbol of versatility and refinement, and this limited edition enhances that legacy. Perfect for gifting or for sharing during intimate gatherings, it pairs beautifully with celebratory cocktails like “The Snake,” a fresh and zesty blend of honey, ginger, and Hennessy VSOP. “Hennessy is a drink that I’ve shared with family and friends for years,” says Qiu. “To design a bottle that reflects my heritage and my memories is an incredible honor.”
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With the VSOP Lunar New Year edition, Hennessy and Shuting Qiu prove that transformation and tradition can coexist beautifully. It’s not just a bottle; it’s a canvas of culture, art, and celebration, inspiring a new way to usher in the lunar calendar with elegance and style.
